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The cost of SEO promotion for websites

We will calculate an SEO budget that fits your business, your niche and your growth goals.
Kateryna Zolotarova
CEO of the agency
Choose the format that suits you

SEO promotion pricing

SEO promotion for new, small websites
from
$380
SEO promotion for online stores
from
$580
SEO services — for large online projects
from
$780
SEO by design — an SEO specialist alongside you during development
from
$950
SEO audit — an analysis of your site's on-page optimization
from
$280
Keyword research — for your priority services
from
$280
What shapes the price of SEO

The factors that influence the cost of website promotion

Your promotion goals
  • The volume of traffic you need to attract
  • The results you expect (rankings, inquiries, sales)
  • The level of resources needed to reach the goal
Competition in your niche
  • The number of competitors in the search results
  • Their promotion budgets
  • How saturated the commercial queries are
The region you promote in
  • The level of competition in the chosen city or country
  • How difficult promotion is in large cities
  • Whether you need to work in several languages
The type of website
  • An information site (content strategies)
  • A commercial site (on-page optimization, trust)
  • An online store (large structure, competition)
The scope and complexity of the work
  • Audit, technical optimization, keyword research
  • Content and keyword selection
  • Link building, monitoring, reporting
Our experience

Website promotion by
Site24 in numbers

9 years
of experience in internet marketing
86%
of clients come to us by referral
1000+
successfully delivered projects
Experience
in every business niche
Trusted by

Our clients

Not sure which format is right for you?
Book a free consultation with our experts
The cost of the work

Pricing for
individual SEO services

Technical
SEO audit of your website
A brochure site or an online store of up to 100 pages
from
$280
An online store of up to 1,000 pages on a standard CMS
from
$380
Large, non-standard projects or projects on complex CMS platforms
from
$550
What the service includes
  • An analysis of the site against a checklist of 50+ parameters for compliance with Google’s SEO requirements and the absence of SEO errors
  • A detailed technical brief for the developer covering every fix
  • Verification of the implemented fixes
On-page optimization
A brochure site or an online store of up to 100 pages
from
$380
An online store of up to 1,000 pages on a standard CMS
from
$580
Large, non-standard projects or projects on complex CMS platforms
from
$780
What the service includes
  • Keyword research and clustering.
  • Designing a new site structure.
  • Eliminating duplicate content.
  • Meta tag optimization.
  • Writing briefs for SEO copy.
  • Technical audit of the website
Keyword research — for your priority services
Scope:
up to 20 services or categories
from
$280
Scope:
30-50 services or categories
from
$380
Scope:
60-80 and more services or categories
from
$480
What the service includes
  • Analysis of the business niche and competitors’ strategies.
  • Building the semantic core (the full keyword list) for the site’s services or products.
  • Clustering the keywords and mapping them to pages.
  • Determining search volumes for the priority locations and the level of competition.
  • Designing the site structure and the list of new pages to create.
SEO CONSULTATION
from
$350
What the service includes
  • An analysis of the site’s technical condition
  • An assessment of how effective the current SEO strategy is
  • An analysis of the competitive landscape
  • A review of the keyword set
  • An expert assessment of the site structure
  • An analysis of content quality from an SEO perspective
  • A review of the backlink profile
  • Defining the SEO priorities for your business
  • Recommendations built around the client’s goals
  • Answers to specific questions and business cases
SEO by design — an SEO specialist alongside you while the site is being built
from
$950
What the service includes
  • Keyword research for the site across different cluster types
  • Competitor analysis. Building a refined SEO strategy — which types of pages bring them traffic and why.
  • A brief for the site’s category structure (based on the keyword set and an analysis of the top results)
  • An analysis of competitors’ landing pages. A brief for the structure of the service pages — which blocks they need and what goes in them
  • Writing meta tags based on the keyword set
  • Creating meta tag templates for the remaining pages
  • Writing briefs for the page copy — 20 texts (based on the keyword set and the competitor analysis).
  • Creating a template brief for the remaining texts
  • An analysis of how competitors’ sites are built technically (above all URL structure, indexing logic and page rendering). A technical SEO audit of the site. A brief for the developers covering the improvements needed.
  • An analysis of competitors’ E-E-A-T factors. A brief for implementing E-E-A-T factors
Link building
Scope:
up to 20 links a month
from
$180
Scope:
30-50 links a month
from
$240
Scope:
60-80 and more links a month
from
$380
What the service includes
  • Analysis and assessment of the existing backlink profile.
  • Selecting quality, relevant websites for link placements.
  • Building the link building strategy.
  • Creating original material for the publications and links.
  • Arranging the placement of links on external resources.
  • Monitoring how link building performs and adjusting the strategy.
SEO copywriting
Scope:
10 services or categories
from
$320
Scope:
20 services or categories
from
$580
Scope:
30 services or categories
from
$800
What the service includes
  • Keyword selection.
  • Building a detailed text structure.
  • Writing headings and subheadings that make the text easier to read.
  • Meeting the required word count.
  • Content originality of 90% and above.
  • Including media, links and other elements.
Choose Site24
Why our client service is the best
Professional work from SEO specialists
We guarantee the best service for your business, offering only realistic promotion strategies that take your capabilities and your budget into account.
A personal project manager
You get a personal manager who will explain the stages of the work, answer all of your questions and keep communication transparent, so that you stay in control of the process.
Transparent reporting
We clearly separate the fee for our work from the promotion budgets. Every month you receive full data on the spending and the stages planned.
ROI focus
Our SEO strategies are designed to deliver a high ROI and to pay back your investment in promotion
Your success is our reputation.
What our clients say

Our testimonials

Anastasiia Kryzhanivska
CRYPTOART, MARKETING DIRECTOR
We have been working with Kateryna Zolotarova's team for quite a while now and we are happy with both the results and the approach. I cannot share specific figures, but...
what I would like to point out is that this team is very comfortable to work with. Transparent work planning, transparent reporting, quick responses to questions and possible changes. There is no need to check on the work every day: we simply know that everything is going to plan and that the agreed scope will be delivered on time. Thank you for the quality and professionalism!
Artem Bilodid
GIGAKYIV.NET, OWNER
I came to Katya for help with optimization back in August 2017. I liked the thoroughness, the attention to detail and the support during implementation. Most importantly, once the changes...
were live the results went up quickly. We are now working on a new project together.
Illia Kovalov
BEAUTY PRO, MARKETING DIRECTOR
We have been working with the Site24 agency since July 2017. The cooperation delivered results that are fast by SEO standards: in less than six months we significantly increased the...
visibility of our website in Google. For almost all of our key search terms we reached the first page of search results, which allowed us to increase sales and reduce the cost of acquiring clients. I would like to say a special thank you to Kateryna Zolotarova and Yevhenii Turchykhin, who run our project. They are true professionals: tasks are always handled at a high level and on time. Whenever I have a question or need advice, I always know there is someone to turn to. Working with them is not only effective but also enjoyable. Thank you for this approach!
Oleksii Aronov
UNIVEST MEDIA, CEO
We started working with Kateryna Zolotarova and Site24 two years ago. What can I say about them and their work — the team is excellent, true professionals! Together we went...
through every stage of relaunching our websites, from ideas on paper to going live. "Propozytsiia" and "Ohorodnyk" are quite specific agricultural resources — not an online store and not a glossy magazine. Taking the agricultural specifics of our field into account, the team carried out a series of promotion activities and attracted organic traffic. The result speaks for itself: the sites hold leading positions in their niche. A separate thank you to the SEO team lead, Kateryna Zolotarova, and to the SEO specialist, Mariia Kharchenko. You can rely on them, and that is worth a lot! We are very happy and recommend Site24 to anyone looking for good online promotion specialists and reliable partners.
Yuliia Shylova
LEBOUTIQUE, MARKETING DIRECTOR
We worked with the Site24 team for 2.5 years. In that time we achieved significant SEO traffic growth, brought many lagging categories into the top and added functionality that matters...
for promotion to the site. The Site24 team is always available, can resolve any issue quickly, suggest good ideas and see them through. I recommend Site24 as reliable partners in online promotion.
Olha Rivniachok
PLASTICS, ADVERTISING AND MARKETING MANAGER
Plastics-Ukraine would like to thank Site24, first of all for how steadily we stay in the Google top, for tasks always delivered well and on schedule, for the recommendations provided...
for every single product, and for resolving all issues and Google surprises quickly in the three countries where we have offices: Ukraine, Georgia and Moldova. We prefer to work with professionals and, above all, with responsible people — which is exactly what Kateryna Zolotarova, whom we have worked side by side with for five years now, is. An individual approach matters a lot to us, and it is impossible not to notice it here, as is the confidence that the promotion of our website is always under control. And that is worth a great deal.
All testimonials
Your reliable partners in website promotion

Our team

Kateryna
CEO of the agency
Oversees the work on every project. Develops strategies. Keeps track of client satisfaction and KPI delivery
Yevhenii
Head of SEO
Responsible for delivering SEO promotion to clients. Leads the SEO specialists, copywriters and developers
Denys
Head of PPC
Responsible for every project involving paid search and paid social. Handles Google Ads, Microsoft Advertising and Amazon Ads setup
Oleksandr
Senior Project Manager
Oversees project delivery, coordinates all the work, writes reports and analyzes the results

Frequently asked questions about the cost of website promotion

If your website needs promotion, on-page optimization is where to start. It is the foundation without which no further advertising activity will produce the result you want.

Let us go through what on-page optimization involves and what it can cost.

1. Keyword research and clustering. Selecting the target queries, distributing them and using them on the right pages is the foundation of effective promotion. This is how Google understands which user queries your site can answer.
2. Designing a new site structure. For the site to cover every possible target query, you need a page for each individual cluster of queries.
3. Eliminating duplicate content. Duplicate pages get in the way of promotion, because search engines may index a version other than the one the site owner wants. Duplicates are dealt with using redirects, noindex tags, the robots.txt file or the canonical attribute.
4. Meta tag optimization. Well-written page titles and descriptions affect click-through rates in the search results. The title should contain the highest-volume keywords, while the description has to attract attention and motivate users to visit the site.
5. Writing briefs for SEO copy. The content on the site has to be useful, original and matched to search queries. Optimizing the copy means distributing keywords sensibly, with exact and varied matches and no keyword stuffing.
6. Technical audit of the website This means finding every possible error on the site and writing out the tasks needed to fix them

A technical SEO audit is a comprehensive check of the site for the errors that get in the way of ranking. It helps identify problems with indexing, load speed, URL structure and other technical aspects.

Unlike on-page optimization, an audit focuses specifically on eliminating technical errors rather than on improving the content and structure of the site.

A site's semantic core is the list of keywords and phrases that describe what you do and that clients use to look for you.

It is the foundation of SEO promotion and is essential both for designing the site and for optimizing its content. It is what rankings are tracked against and what conclusions about SEO performance are based on.

Building the semantic core involves analyzing the niche and your competitors, gathering every possible search phrase, clustering the keywords, expanding the list and designing the site structure. The prices for this service are listed above.

SEO texts are articles, descriptions and other material created with search algorithm requirements and an analysis of competitors' sites in mind.

They help the site rank higher, attract relevant traffic and increase sales from the website.

A brief for SEO texts includes the keyword list, the text structure, the headings and subheadings and the requirements for length, originality and content elements. The price depends on the complexity and the volume.

Every SEO agency offers several website promotion plans, and the client can change plan at the end of any month by prior arrangement. Let us look at the factors that shape the monthly price.

The price is based on the cost of the work and the expenses involved in delivering it. The main factors taken into account are:

1. The cost of the specialists' work. The salaries of the SEO specialists and their level of qualification.

2. The cost of online tools. This includes the software used for website promotion.

3. The link building budget. The cost of link building and buying links to improve the site's rankings.

The price of promoting a website in Google varies depending on the plan you choose. Let us look at the main factors that influence the cost of the services.

1. The monthly workload for the team. The more hours a month allocated to your site, the higher the cost of promotion.

2. The size of the keyword set. The cost also depends on the number of search queries selected and worked on. The more queries, the more expensive the promotion.

3. The number of content briefs. A plan may include content briefs for a different number of pages, which also affects the price.

4. Creating meta tags. The price depends on the number of pages for which meta tags (title, description) have to be created or updated.

5. The number of consultation hours. The length and number of consultations with the client can also change the cost of the services.

6. How often technical audits are run. The frequency of technical audits depends on the specifics of the site and its CMS, and this is reflected in the plan.

7. The number of links per month. Link building is an important part of SEO. The number of links the agency commits to affects the final price.

8. Link parameters and types. The types of links and the SEO metrics of the sites they come from also vary from plan to plan.

9. Additional work. This can include overseeing the implementation of changes, expanding the site structure, usability audits and other services.

So the price of SEO promotion is set individually, depending on the volume and the specifics of the work.

Site24 offers the best value plans for website promotion. Our pricing is designed to make the services not the cheapest, but the best value. What are the advantages of our plans?

Flexibility. Flexibility. You can pick the option that suits you right now from several available. The plan can also be changed by prior arrangement. It varies depending on the number of links acquired, the search queries gathered, the briefs prepared and so on.

Value in every plan. Value in every plan. Whichever plan the client chooses, they are guaranteed full-scale promotion that will move their site and their business in the right direction. This lets our clients invest in website promotion with confidence.

All of our work is completely transparent for the client. Site24 provides reporting and advice on any practical question the client may have.

Choose professionals and the right plan — trust us with the promotion of your website!

Get a cost estimate
SEO promotion for your website